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Deepika Deepika

Digital Marketing
Digital Marketing
2 years ago

In order to assess the maximum revenue generated by an Ad on the app, which of the following metrics is chosen by the developer? eCPI eCOM eCPA None of the above

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Abhishek Mishra

2 years ago

Answer: c) eCPA Explanation: eCPA is used to assess the maximum revenue generated by an Ad on the application.

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