91. What do you like about our company’s content? What do you think we do well? What would you change?
I do like that the content is very informative, but I think sometimes they can be boring, and I don’t think anyone is looking for this level of information. I’d add more trendy formats, maybe like short video explainers.A good content strategist will be able to pinpoint a few areas where your company might be struggling with, in both content production and distribution. You’ll also get to see how they work with feedback, look out for how they back up why they would change what they want to change. On the other hand, a weak answer would just apply trending content formats to your company, whether or not they may be suitable for your target audience and within your budget.
