2. What are the types of Digital Marketing?
Digital Marketing is classified into two particular types:Inbound Marketing: This type of Digital marketing generates awareness about the services and products of brands and companies to their customers. In this type, the marketing activities are strategized through some well-defined techniques including :SEO(Search Engine Optimization)SMM(Social Media Marketing),Content Marketing andBrandingOutbound Marketing: This is parallel to the traditional method which involves targeting potential clients. It entails activities like: Trade shows,Placing ads in a newspaper,Radio Ads,Seminar series and,Cold calling.
