What is the marketing plan? Have you ever been a part of it?
Ans. Basically, a marketing plan is a compiled report outlining the mix of strategies that a company shall execute in the upcoming quarter/year. So you can say that yes, in the previous organization I got a chance to present the marketing plan to the CEO and other stakeholders. Some of the essential elements that we as a team took care of: Quarterly marketing and advertising goal Current marketing scenario, Timeline of tasks, Key performance indicators, Target audience, Budgets.
