If you get an opportunity to market a product in any sports event, for example, IPL, what things will you keep in mind?
Taking advantage of popular live events is an excellent opportunity for any company. But as we know that to advertise in such circumstances requires huge funds, hence the planning and objective should be precise. Thus, the promotional message should be clear, crisp, and engaging. Your answer should clearly highlight how you will measure the return on investment over the long term for your investment. Further, you can share some of your ideas or experience to promote a product during such events.
