What is SEO?
Why is SEO important?
Key goal: Improve website visibility in search engines
Tools for keyword research (e.g., Google Keyword Planner)
Long-tail vs. short-tail keywords
Importance of keyword relevance
Title tags and meta descriptions
Header tags (H1, H2, H3)
Keyword placement and density
Image optimization and alt tags
Regular content updates
Mobile optimization
Link-building strategies
Monitoring and analytics (Google Analytics, Google Search Console)