Based on current trends and advances, it was predicted that AI marketing trends would influence the business in 2023.
The deployment of AI in analytics can also help see the data that humans are not capable of seeing. Tools that offer AI-based predictive analytics for better decision-making are:
a. RapidMiner
b. Data Robot
c. IBM SPSS
d. Tableau
There are several tools that are available these days to create video content. AI tools like vidyo.ai aid in creating short-form video content from your long videos.
AI chatbots and virtual assistants are expected to continue evolving, providing enhanced customer support and engagement.
Here are some ways AI-powered voice search optimization is shaping the future of marketing:
a. Personalization
b. Convenience
c. Accessibility
d. Innovation
e. Natural Language Processing(NLP)
AI tools were predicted to assist in creating and optimizing customer journey maps. Marketers could use AI to analyze customer touchpoints, identify pain points, and suggest improvements in the overall customer experience.
AI-powered content generation tools were anticipated to become more sophisticated, allowing marketers to automate the creation of blog posts, product descriptions, and even video scripts.