Six AI Marketing Tools that will Shape 2023

 Based on current trends and advances, it was predicted that AI marketing trends would influence the business in 2023.

Predictive analytics for better decision-making

 The deployment of AI in analytics can also help see the data that humans are not capable of seeing. Tools that offer AI-based predictive analytics for better decision-making are:
a. RapidMiner
b. Data Robot
d. Tableau

 Video creation and production

There are several tools that are available these days to create video content. AI tools like aid in creating short-form video content from your long videos.

AI Chatbots and Virtual Assistants

AI chatbots and virtual assistants are expected to continue evolving, providing enhanced customer support and engagement. 

 Voice search optimization

Here are some ways AI-powered voice search optimization is shaping the future of marketing:
a. Personalization
b. Convenience
c. Accessibility
d. Innovation
e. Natural Language Processing(NLP)

 AI in Customer Journey Mapping

AI tools were predicted to assist in creating and optimizing customer journey maps. Marketers could use AI to analyze customer touchpoints, identify pain points, and suggest improvements in the overall customer experience.


AI-Generated Content

 AI-powered content generation tools were anticipated to become more sophisticated, allowing marketers to automate the creation of blog posts, product descriptions, and even video scripts. 

Digital Marketing For Financial Services

Click & View