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The (DMM) plays a pivotal role in conducting and promoting digital campaigns to create brand awareness virtually.
The primary work role of a (CS) is to develop engaging content relevant to the business objectives and target customers.
The (PPC) Specialists/Managers monitor the online PPC promotional campaigns which are inclusive of strategy formulation, designing, SEO, and impact evaluation of the advertisements.
The (SEM) specialist evaluates, appraises, and incorporates changes to the company websites for effective retrieval by search engines.
(UX) designers are not only technical and design experts but also have a good understanding of human attitudes and mentalities.
The work role of (an SME) is to promote the presence of the company on these platforms, create brand awareness, communicate with the targeted customers, follow up, and keep the community of existing customers engaged.