Ethical Content Curation: Step By Step Checklist  

Content curation marketing is a content marketing method utilized to meet the daily content creation frequency and expectations. The editor compiles the best and most relevant stuff from many sources, adds his useful view on it, and shares it with those he serves. When there is no time to create new material, this content curation marketing method is employed. Boost your Skills by learning: Digital Marketing
 
Table of Content:
1) Why Is Legal Content Curation Important?
2) Ethical Content Curation: A 10-Step Checklist:
3) What is the Process of Content Source Verification for Legal Content Curation?

Free Demo Classes

Register here for Free Demo Classes

Select Course CUET Digital Marketing NDA Graphics Designing MS Excel (10 Hrs.) Interview Skill Course Entrepreneurship Programme Content Writing

4) Ethical Content Curation Procedures: Fair Use Guidelines

Why Is Legal Content Curation Important?
Legal Content curation is crucial since it helps you to gather and organize information from several sources into a single, cohesive bundle. This may be quite handy when conducting research or learning more about a specific subject. You may save time and effort by filtering material while still acquiring all of the knowledge you require. You may attract more visitors, enhance interaction, and create leads by compiling relevant material for your audience, distributing it on your online presence, and syndicating it across other sites.

Curating information that is useful and relevant to your target audience might help you establish an emotional connection with those who read your posts. Emotional bonds lead to confidence, which is necessary for long-term relationships. Emotional connections lead to confidence, which is necessary for establishing a long-term connection between your company's name and its readers. Your readers will return to your site over and again if you have been gathering and publishing relevant information. There are several methods to employ legal content curation to benefit your business, including: -increasing website traffic; -generating leads for your company; and -developing brand recognition.
 
Download these Free EBooks: Introduction to digital marketing  

Ethical Content Curation: A 10-Step Checklist:

• Create a new title:

Never just copy and paste the headline from the original author. Instead, create your own headline to avoid competing in search results with the original author. Retitling also allows you to highlight areas of the work that the author may have overlooked. Retitling also allows you to emphasize areas of the text that the author may have minimized, as well as to insert phrases or keywords that will connect more powerfully with your specific audience.

• Use quotation marks sparingly:

It is permissible to extract a brief segment of an original content item to give readers a sense of what it is like (this is typically considered fair use). However, repeating extended snippets offers the reader little motivation to go through and read the entire piece — and it may also confuse the borders between legitimate use and copyright violation. Choose the shortest, most enticing phrase you can find, and write the rest of the curated article in your own words.

• Make use of thumbnail pictures:

Images are also protected by copyright, therefore do not replicate the whole image from the original item without first obtaining permission. Instead, you may use a smaller, thumbnail picture or a royalty-free picture that expresses a similar concept without breaching copyright rules. Using Flickr or Google's advanced search, you may identify photographs that are licensed under a Creative Commons license and check for licensing concerns.

• Avoid using "nofollow" links:

Using "nofollow" tags denies SEO credit to the original content provider. We've previously established that ethical curators give acknowledgment to the original source by linking to it, yet "nofollow" connections neutralize part of the goodwill produced by these links. Avoid them at all costs.
 
What is the Process of Content Source Verification for Legal Content Curation?
1) Increase the value of the handpicked content:
Copying stuff from the internet is useless unless you share your thoughts about it. Share some relevant and important information about the curated content in order for it to rank in SERPs.
2) Provide a link to the original source of the content:
Taking credit for original work is both unethical and unethical in the eyes of Google. To avoid seeming like a plagiarist, quote, provide a reference, or link to the original material source.
3) Make use of content curation tools:
information curation tools assist you in finding relevant and trending information depending on your search. In the RSS feed, you may also locate influencers who have quotes or tweets to share. RSS feed, you may also locate influencers who have quotes or tweets to share! My favorite content curation tools include:

• Content Studio
• Flipboard
• Feedly

Ethical Content Curation Procedures: Fair Use Guidelines
1) Please give credit to the original source:
Ethical curators offer correct attribution by referencing and linking to the source work. Check that you are not simply connecting to another curator who is sharing an article! It may take a few clicks to find the original source, but it's worthwhile the extra effort to properly attribute. Other unethical attribution practices include burying links at the bottom of a post, hiding links in the same color font as the rest of the text, and making the type microscopically small. Avoid such deceptive practices.
2) Use 'nofollow' links sparingly:
HTML "nofollow" elements deny SEO credit to the original content provider. They were first attribution practices to designed to ensure that links in comments spam did not carry the same weight as links in legitimate blog posts. Avoid using nofollow links since they may counteract some of the goodwill generated by connecting to the original developer.
3) Read from several sources:
Using only one or two curation sources is not only uninteresting for your readers; it also goes against the spirit of proper curation because it may imply that you are benefitting from the original creator's labor. To avoid this curation trap, read both the A-listers in your field and the newer (but reputable) upstarts. Include a couple of additional sources as well. Mix in a few different sources that may only be loosely relevant to your topic, but you can always strengthen your relationship with your subject by adding your thoughts and interpretations during curation. This method provides readers with greater diversity in the viewpoints and ideas you give, and it displays you as an authority in your field.
 
Legal content curation is essential since it allows you to collect and organize material from many sources into a single, cohesive package. This might come in helpful while performing research or learning more regarding a certain subject. You may save time and effort by filtering material while still obtaining all of the information you need. By creating relevant information for your audience, sharing it on your online presence, and syndicating it among other sites, you may attract more visitors, improve interaction, and generate leads.

Curating important and relevant content for your target audience may help you develop an emotional connection with individuals who read your postings. Emotional attachments foster confidence, which is essential in long-term partnerships. Emotional ties contribute to confidence, which leads to success.

Read More: Ecommerce WebAnalytics: How to Grow your Business?