An Ultimate Guide for Creatives: Pixels, Dimensions with Social Media Specifications

Safalta expert Published by: Ishika Jain Updated Mon, 24 Apr 2023 03:27 PM IST

Highlights

Visual content rules the social media environment, whether it's a commercial promotion, video, news update, or even a meme. What has become critical is properly communicating your business on social media using photographs and video.

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Take a look at the power of optimized social media images! Who doesn't appreciate a well-executed image? The correct social networking image sizes are what make them look so fantastic. Dare to disagree? We all know that photos do not seem excellent because of a single factor. A superb image is made up of all the pieces working together. Consider it this way. You created a fantastic image, yet half of the pieces were clipped or stretched out since you didn't optimize the photographs properly.

Source: SAFALTA.COM

A slew of other things might go wrong here. Sounds bad, right? So, to save your wonderful creatives from falling down the toilet, I have broken down the sizes of each of the social networking networks. Whether it's Facebook profile images, LinkedIn banners, or any other social media image, they are unquestionably the foundation of all social media sites. Photos have taken over the marketing reigns, and if your images are appealing, you will undoubtedly win the engagement fight. This is why image sizes are so crucial in attracting customers. However, image size specifications are constantly changing. Here's a comprehensive reference to all the picture sizes of social media networks you'll need for the right images!

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Table of Content:
Cheat sheet for social media image sizes
1) Facebook Image Dimensions:
2) Twitter Image Sizes:
3) LinkedIn Image Dimensions:
4) Pinterest Image Dimensions:
5) Instagram Image Dimensions:
6) Image Dimensions on YouTube: 

Cheat sheet for social media image sizes

1) Facebook Image Dimensions:

Your Facebook profile photo should be everything about your company. So, why not utilize one of the product images to represent your business? Great content is the starting point for meaningful Facebook conversations. Encourage engagement by using the Facebook cover photo & newsfeed images. Make sure to include an image that is relevant to your audience's interests. Whenever it comes to Facebook image size, the list seems to go on forever. However, to make it simpler for you to understand, we have divided the photographs into two sub-points. Before we proceed any further, it's crucial to understand why Facebook has so many size variations.
Image Dimensions for Facebook Pages
Facebook cover photo dimensions:
  • 820 x 312 pixels for desktop
  • 640 x 360 pixels for mobile
Facebook profile photo dimensions:
  • More than or equal to 180 x 180 pixels for desktop
  • More than or equal to 140 x 140 pixels for mobile
Dimensions of the Facebook banner:1200 x 630 pixels
Size of the link/update image: 1200 x 628 pixels
Upload JPG files that are less than 100 KB in size for the best results.
Images featuring text (for example, a brand logo) must be PNG files.


2) Twitter Image Sizes:

Twitter is often regarded as one of the most effective social media platforms. Customers mostly utilize it to talk about brands. FInoan order for your page to stand out, the Twitter cover photo should be larger and different from the profile photo. Your Twitter profile photo will serve as your identity! When you Tweet, it will appear on your home page as well as in the Twitter streams of your followers. As a result, your profile image should be appealing. Your Twitter header image, like the cover photo on some other social networking sites, is a branding opportunity for branding. Align the appearance and feel of the marketing message and corporate catchphrase with your header image.
  • Twitter profile image dimensions: 400 by 400 pixels (file size must be less than 2 MB)
  • 1500 x 500 pixel Twitter cover photo (file size must be less than 5 MB)
  • Image size: 900 x 450 pixels.
  • Size of in-stream photo: 440 x 220 pixels
  • 10 MB in size (max)
  • You can tweet up to four photos at the same time.


3) LinkedIn Image Dimensions:

LinkedIn is the world's largest professional network. Whereas other social networks may be effective at driving traffic & customers, LinkedIn is an excellent platform for B2B and recruiters to engage with industry leaders. Make sure to showcase the most important aspects of your company and brand in your banner and cover images. You could connect & engage with more experts if you use this network correctly. Having visually appealing photos boosts your chances of being discovered. Get help from numerous LinkedIn templates to supercharge your networking!
  • Personal information:
    400 × 400-pixel profile photo
    1584 x 396 pixels for the cover image
    The aspect ratio is 4:1.
  • Company website:
    Logo dimensions: 300 x 300 pixels (minimum); 400 x 400 pixels (maximum); 4 MB file size (max)
    1128 x 191-pixel cover picture
    Image for a blog post: 1350 x 440 pixels
    10 MB in size (max)
    JPG, GIF, or PNG files are supported.


4) Pinterest Image Dimensions:

Pinterest is an excellent medium for directing referral traffic to your website. To regularly drive traffic, you must use social media automation tools. However, it is also critical that you optimize your Pinterest page frequently basis and use appropriate picture sizes for boards and pins. A Pinterest profile photograph may not be as important as one on Facebook or Twitter. However, you must still use a nice one. Your Pinterest profile photo should be something related to you or the brand. After all, anybody who visits the board or pins will also look at your profile.
  • 165 × 165 pixels for the profile image
  • Pin size: 236 pixels x Adjustable Height; vertical pins have a 2:3 ratio (recommended)
  • Size of board image: 222 x 150 pixels
  • JPG and PNG file types are supported for profile photographs.

5) Instagram Image Dimensions:

Because Instagram is a visual platform, choosing the correct Instagram post size is critical. Instagram profiles, on the other hand, do not have specific cover photographs. A choice of photographs from your profile can be used to make your Instagram cover photo.
  • Instagram Story Image Dimensions
    Instagram stories have fully dominated the app since its launch. It is now the most prominent ephemeral feature for people to find and connect with your company, with over 500 million monthly active users each day. Use the recommendations below to ensure a successful interaction with the ideal tale image size.


6) Image Dimensions on YouTube:

YouTube is used by about one-third of internet users, with 30 million daily visitors. Having a visually appealing cover photo & channel may be game changers! When it comes to visual content, you must make your videos as accurate as possible. To accomplish this, an upload size should be specified for your video to be visually appealing.
  • Photo for channel cover: 2560 x 1440 pixels
  • 800 by 800-pixel channel icon
  • Video uploads: 16:9 aspect ratio
    You can submit your video in various resolutions using the fixed ratio, such as 4K - 3840 x 2160 pixels.
    2K resolution (2560 x 1440 pixels)
    1080p (HD) (HD) - 720p 1920 x 1080 pixels (HD) - Resolution: 1280 x 720 pixels
    854 × 480 pixels 480p
    640 × 360 pixels in 360p
    426 × 240 pixels 240p
    144p refers to a resolution of 256 x 144 pixels.
Visual content rules the social media environment, whether it's a commercial promotion, video, news update, or even a meme. What has become critical is properly communicating your business on social media using photographs and video.

What is the social media pixel size?

1080 x 1350 pixels for a portrait. 1080 × 1080 pixels are square. Landscape (1.91:1), square (1:1), and vertical (1:1) aspect ratios (4:5) Image size recommendations: 1080 pixels wide by 566 to 1350 pixels tall (depending on whether the image is landscape or portrait)

What exactly is the 1920x1080 pixel format?

This display has a resolution of 1920 x 1080 in the case of a monitor with only an industry-standard Full HD 1080p resolution. This indicates that the screen's width will be 1,920 pixels and its height will be 1,080 pixels. This results in a total of 2,073,600 pixels on the screen.

What is the purpose of a 1920x1080 pixel?

The 1080p and 1080i HDTV video formats employ FHD (Full HD) resolution. It features a 16:9 aspect ratio and 2,073,600 total pixels, which is very near to 2 megapixels and is exactly 50% larger in each dimension than 720p HD (1280 720) for a total of 2.25 times as many pixels.

What is the ideal size for social media advertisements?

Any aspect with a ratio of 2:1 to 1:1 is acceptable. 1200 X 600 (2:1), 1200 X 800 (3:2), or 1200 X 1200 (1:1). We'll crop to a 16:9 aspect ratio after a 16:9 aspect ratio (for example, 1200 X 1400).

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