36) The affinity audience can be defined as __________. A user similar to that of your remarketing list A marketing user who is willing to make a purchase A user showing a continuous interest in the matter A user similar to that of your customer list
Answer: c) A user showing a continuous interest in the matter Explanation: Affinity marketing is a process carried out to build a partnership between a company and an organization, which gathers similar interest people so as to bring a massive consumer base to the opposition party.
