27. How Does One Come Up With Professionally Made Marketing Materials?
Define a mission statement. ... Look at your past materials. ... Step into your audience's shoes. ... Try some testimonials. ... Take a consistent approach to branding. ... Always have a clear call to action. ... Make every word and picture work.
Here's our 7 step guide to creating a set of marketing and publicity materials for your small business. Define a mission statement. ... Look at your past materials. ... Step into your audience's shoes. ... Try some testimonials. ... Take a consistent approach to branding. ... Always have a clear call to action. ... Make every word and picture work.
