84 How important is domain authority?
Ans. Domain Authority is a well-established metric that is often (Especially used when valuing domains or potential guest posts sites). Domain Authority has lost its value to most SEOs, they see it as an outdated metric and prefer to look at Referring domains, traffic and relevancy. However, as a quick guide, it’s easy to understand and a lot of clients like to think in terms of PR or DA as it doesn’t require any technical knowledge.