Question 13. Which Of Our Products/services Most Appeals To You And Why?
This is one of the crucial things to do before you appear for the interview. The question is common in the marketing interview. You should visit the profile of the company and collect the necessary information about the products and services. Give a crisp answer highlighting the existing policies of marketing for the particular product you would like to talk about. It would also be ideal to share your inputs on how the marketing mechanism may be strengthened. “The product ‘X’, I believe, has one of the most interesting marketing strategies. The product is being nicely promoted by the use of traditional and digital media. This has also increased the penetration rate of the product…”