Digital Marketing Online Courses: Eligibility, Criteria, and Salary in India

As companies move to an online business model, the field of digital marketing is rapidly developing. At prestigious management colleges, you can study digital marketing for a degree or get certified. A BBA, an MBA, and a postgraduate diploma are the most popular degrees in this field. Certifications in online digital marketing are more sought-after than academic degrees. Aspirants can do so while maintaining a full-time job and learning digital marketing skills.

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Digital marketing includes the fields of advertising, affiliate marketing, Google Analytics, SEO, and SEM.

Safalta, Udemy, Coursera, and Google all have some of the most well-liked digital marketing courses available. Candidates may enroll in a Digital Marketing course from a training center in addition to online learning environments. The course is taught in an online or hybrid learning environment, but the Digital Marketing training facilities also provide extra advantages like job placement assistance, workshops for career counseling, in-person networking opportunities, etc. 
 

Click here to buy a course on Digital Marketing-  Digital Marketing Specialization Course

Taking an online course in digital marketing is the greatest approach to learn the subject. A quality online course in digital marketing will assist in developing the necessary skill sets to get a job as a digital marketer that pays well or further one's career. In this article, we will see the Eligibility, Criteria, and Salary in India for online Digital Marketing Courses:

Eligibility For Digital Marketing Course

Anyone who is interested in taking a digital marketing course can do so, however in order to receive a digital marketing certificate or course, you must have finished your high school diploma (10+2+3) in any stream from a government-recognized educational institution. The stream or subject that must be studied in order to graduate from high school is not subject to any special criteria or limitations. 

Anyone can enroll in a digital marketing course if they wish to learn more about the field of digital marketing or start a career in it. In addition to formal education, you must possess some fundamental technical computer working expertise. A learner of the digital market may use this to study more complex programs like WordPress, etc. 
Fees of Online Digital Marketing Courses

Online digital marketing courses are highly popular; some of them are free and others of them are paid. The cost of a digital marketing course varies depending on the program type and difficulty level. The cost of a basic online program's digital marketing courses ranges from INR 10,000 to INR 20,000. The cost of the courses in digital marketing for a long-term program like a BBA or MBA in that field ranges from 50,000 to 10,00,000.
 
After the 12th, there are several free online digital marketing courses available; they include some course content and an introduction video lesson. But several websites, including Google, HubSpot, and Semrush, provide free online digital marketing courses that are also certificate-granting. This means that the courses are both totally free and that the students also receive a certificate at the conclusion.

The Google Digital Garage offers 32 free courses on Google Digital Marketing in total. While the remaining courses address more specialized topics in digital marketing, such as online marketing, online advertising, online business, etc., the free online digital marketing courses with Google certificates emphasize the fundamentals of the field.
 

Salary of a Digital Marketer

Digital marketing is a high-paying field in India, and the salaries vary depending on the job profile, experience, and location. Here's an approximate salary range for different job roles in digital marketing:

• Digital Marketing - Rs 7.2 lakhs p.a
• Content Media Manager - Rs 5.2 lakhs p.a
• Social Media Marketing - Rs 3.4 lakhs p.a
• SEO Specialist - Rs 3.7 lakhs p.a
• Paid Media Specialist - Rs 5 lakhs p.a

In conclusion, digital marketing is a lucrative career option in India, and taking up an online course can help you acquire the necessary skills and knowledge to excel in the field. Choose a course that fits your requirements and budget, and start your journey toward a successful career in digital marketing.