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Professional Certification Programme in Digital Marketing (Batch-4)

This Digital Marketing Course includes 5 months of Live Interactive sessions with Industry experts, 10+ Modules, 40+ Tools, e-books, PDFs, and more. The course covers all the aspects of Digital Marketing in depth with industry-based Projects and Learning.

49999₹ 125000

EMI starting from ₹ 8333

Professional Certification Programme in Digital Marketing (Batch-4)

Learning Format

Online Bootcamp

Live Classes

Hours

Career Services

By Safalta

Course Duration

5 Months

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AboutProgram

This Digital Marketing Course includes 5 months of Live Interactive sessions with Industry experts, 10+ Modules, 40+ Tools, e-books, PDFs, and more. The course covers all the aspects of Digital Marketing in depth with industry-based Projects and Learning.

Key Highlights

  • Making You Ready For Certifications from Safalta, Google, and Many More.
  • Weekly Doubt Resolutions.
  • Personalized Resume Creation and Job Preparation.
  • 10 Industry-Based Modules.
  • Training Under Experienced Mentors (Google Certified).
  • 25+ Live projects & Case Studies
  • 40+ Tools of Learning
  • On-Job Training Within the Course.
  • 100% Placement Opportunity.
  • Interview Preparation by Hiring Experts.
  • Live Interactive Classes with 100% Recorded Backup.
  • E-books, Program Notes, and Mock Assessments.
  • Add On Courses Worth ₹15000+ Absolutely Free (Advanced Excel, Job Interview Skills, Entrepreneurship Program)
  • Lifetime Access

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Free Career Counselling

We are happy to help you 24/7

AboutSafalta

Safalta, as an initiative, has always aimed at thinking ahead and planning ahead for the young aspirants of India. Safalta intends to innovate in the rising arena of online education that caters to diligent and bright minds. Here, we provide students with an overall learning experience while ensuring that our learners gain the required guidance and knowledge to pave their way to success and a bright future.

On completion of this course:

  • You will receive a Certification in Digital Marketing from Safalta after completing this Digital Marketing Course.

Who Can Apply forthe Course?

  • Graduates with a keen interest in learning Digital Marketing
  • IT professionals looking for a career transition in Digital Marketing
  • Professionals aiming to advance in their careers
  • Digital Marketing Professionals
  • Freshers or final-year college students who want to make a career in Digital Marketing
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What Jobs can aDigital Marketing Expertget?

Marketing Manager

They make decisions on product marketing and communication, including developing and executing marketing plans.

Brand Manager

They are in charge of creating a positive image of a brand or product in the eyes of the customer.

Market Research Analyst

They are responsible for compiling information about market trends and target customers.

SEO Expert

They make sure that the website is optimized on-page and improve its search engine ranking.

PPC Expert

They are in charge of planning and executing online advertising campaigns and are professionals in internet advertising.

Web Analytics Expert`

They use data analytics to optimize website designs to raise page views, user experience, and conversion rates.

Skills To Master

SEO
SEM
Content Marketing
Branding
Social Media Marketing
Marketing Analytics
Google Analytics
Facebook and Instagram Advertisement
Product Positioning
Pricing strategy
Preparing a Communication Plan
Predictive Analytics
Applied Analytics
Video Marketing
Email Marketing
Supervised and Unsupervised Learning
Analysis of the Market Basket

Tools to Master

All-hashtags
Amazon Associates
Facebook Ads
Facebook Creator studio
Getresponse
Google Ads
Google Adsense
Google Alerts
Google Analytics
Google merchant centre
Google Search Console
Google tag manager
Google Trends
Grammarly
GTmetrix
Hoot Suite
Keywrod manager
Linked in ads
Mail Chimp
Meta business suite
Microsoft Clarity
SEMrush
Similarweb
SEOptimer
Shopify
Twitter Ads
Wordpress
Woocommerce
Woorank
Vidiq
youtube creator studio

Meet YourMentors

Sanchit Khandelwal

IT Skills Facutly, Safalta

With 3+ years of experience in teaching computer skills and a Master's degree in Computer Science, he has also taught computer courses at the CCC and O'Level, providing students with the necessary guidance and training them at NIELIT-accredited institutions.

Navin Verma

Faculty Digital Marketing

Founder of BUTMEE, an innovative E-commerce brand, with over 5 years of dynamic expertise in the digital marketing field. Known for creating effective ads that really work on Google Ads and Facebook Ads, Flipkart, Amazon, and Meesho. and also owned a Second brand namely Nacojal Formerly contributed as a Digital Marketing Manager at CarDekho, demonstrating a proven track record of driving strategic initiatives for online brand prominence.

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Meet YourMaster Faculty

Ashok Gautam

Co-Founder, CTO - Safalta

17+ years of experience in the digital space. He has helped many internet brands create their digital marketing strategies. He has been instrumental in creating digital presence of amarujala.com

Mr. Amit Duggal

Course Mentor

Founder of Monkey Minds and he is an award-winning business leader with experience of over 17 years across start-ups (dotcoms) and media agencies. His last role was with Essence Global, taking care of integrated planning for Google India. Having worked on leading brands like Renault, Cisco, SCJ, and Virgin Atlantic, he has rich experience across various digital marketing facets, including website marketing, SEO, SEM, Google display advertising, social media, mobile application advertising, mobile app development, and the latest tech solutions like programmatic, ad-viewability, AR, and VR.

Mr. Himanshu Gautam

CEO, Co-Founder - Safalta

Himanshu Sir has the foresight to bring success to those who never dared to dream about it. With over two decades of experience, he has been at the forefront of various transformational initiatives. Some of his successes include scaling up businesses from ground zero through tech innovations for the benefit of the masses for brands such as R.Com, Times Internet, and Hindustan Times. The successful digital transformation of Amar Ujala and its rise from 5 million to 70 million users are also achievements close to his heart.

Mr. Harish Pachori

Digital Marketing Head - Amar Ujala

15+ years of work experience in digital domain. He has expertise in E-commerce, News & Information, Telecommunication, VoIP, Finance, Education, Digital Courses, Lifestyle, Business, Automobile, B2b and B2C. His past experiences has been with Aaj Tak, Airtel, HY, Jagran and India Today group. Currently he heads the Digital Marketing team for Amar Ujala.

ExploreCourse Curriculum

Module 1. Marketing Introduction
  • Introduction
    • Introduction to Marketing and Digital Marketing
    • Difference Between Traditional and Digital Marketing
    • Why Digital Marketing over Traditional marketing?
    • Career Opportunities in Digital Marketing
    • Digital Marketing Case Studies
    • Market Analysis of Digital Marketing
Module 2. Website Creation
  • Introduction
    • Introduction to Websites
    • Types of Websites
    • Introduction to Domain, Server, Protocol, SSL
  • Designing and Creation
    • Wordpress Introduction and Installation
    • Installation of Themes and Plugins
    • Blogging Websites Creation on Wordpress
    • Custom Pages Creation
    • Concept of Elementor
  • Ecommerce
    • Create Online Store on Wordpress
    • Concept of Woocommerce
    • Shopify and Dukaan
    • Payment gateway
Module 3. Search Engine Optimization
  • Introduction
    • How Google Search Works?
    • Introduction to Search Engine Optimization
    • Types of SEO
    • SEO Case Study
  • On-Page SEO
    • Introduction to On-page SEO
    • Meta Tags Optimization (Meta Title, Meta Description)
    • Content Optimization (Image Alt Text, Heading Tags, Anchor Text, Internal/External Linking)
    • Crawling and Indexing Optimizaiton (Robots.txt, Sitemap.xml)
    • Introduction to Keywords Research
    • Keyword Research Tools
  • Technical SEO
    • Introduction to Technical SEO
    • Website Speed and Responsiveness
    • Site Security and Navigation
    • Broken Links and Error Codes
    • Schema Markup
  • Local SEO
    • Introduction to Local SEO
    • Google Business Profile Creation
    • Account Creation on Other Business Listing Sites
    • Local SEO Growth Tips
  • Off-Page SEO
    • Introduction to Off-Page SEO
    • Concept of Backlinks and Link-Building
    • Types of Backlinks
    • Content-Based Link-Building Strategies
  • Google Search Console
    • Introduction to Google Search Console
    • Google Search Console Setup
    • Google Search Console KPIs
    • Organic Data Analysis and Reporting
    • Disavow Backlinks
    • Technical SEO Errors
Module 4. Content Writing
  • Introduction
    • Basic Writing Skills
    • How to find Trending Content Ideas
  • Writing Skills
    • Duplicate Content Identification
    • Content Cluster
    • Guest Posting
    • PR Stories and Product Description
Module 5. Social Media Marketing
  • Introduction
    • Introduction to Social Media
    • Introduction to Different Social Media Platforms
    • Social Media Marketing Case Studies
  • Facebook
    • Introduction to Meta Business Suite
    • Group Creation and Sharing
    • Facebook Page Creation and Optimization
  • Instagram
    • Instagram Professional Profile Creation and Optimization
    • Profile Grid and Content Ideas
    • Reels Ideas, Hashtags
  • Twitter
    • Twitter Profile Creation and Optimization
    • Concept of Retweets, and Growth Tips
  • LinkedIn
    • LinkedIn Profile Creation and Optimization
    • How to Create LinkedIn Company page
    • How Increase your LinkedIn Connections?
  • Youtube
    • Introduction to YouTube Creator Studio
    • YouTube Channel Creation and Optimization
    • How to Upload and Optimize Videos on YouTube?
    • How VidIQ Helps in YouTube Growth?
  • Creative Designing
    • Concept of Canva
    • How to Create Graphics for Different Social Media Platforms?
    • Create Images for Websites and E-Commerce Store
  • Influencer Marketing
    • What is Influencer Marketing?
    • How to Reach the Right Influencers?
    • Role of Social Media in Influencer Marketing
  • Paid Social
    • Introduction to Social Media Ads
    • Paid Ads Structure
    • Meta Ads Manager
    • Social Media Ads KPIs
    • Facebook Ads
    • Instagram Ads
    • Twitter Ads
    • LinkedIn Ads
    • Meta Ads (Advance)
Module 6. Search Engine Marketing
  • Introduction
    • Introduction to Search Engine Marketing
    • Concept of Google Ads
    • Discuss Different Types of Ads
    • Introduction to Bidding Strategies
  • Ad Creation
    • Introduction to Ad Campaign Structure
    • KPIs in Google Ads
    • Google Search Ad Creation
    • Google Display Ad Creation
    • Google Video Ad Creation
    • Keyword Match Types
    • Google App Ad Creation
    • Google Shopping Ad Creation
    • Custom Audience Creation
    • Remarketing Ads
Module 7. Analytics and Attributes
  • Google Analytics
    • Introduction to Google Analytics
    • Google Analytics Account Setup
    • Google Analytics KPIs
    • Web Traffic Analysis and Reporting
  • Google Tag Manager
    • Introduction to GTM
    • Connect GTM with Website
    • Tag Installation in GTM
  • Microsoft Clarity
    • Introduction to Clarity
    • Connect Clarity with Website
    • Spot Headmaps on Your Websites
  • Others
    • Appflyer, Similar Web
Module 8. Monetization
  • Google AdSense
    • Introduction to Google AdSense
    • Google AdSense Account Setup
    • How to get AdSense Approval
  • Affiliate Marketing
    • Introduction to Affiliate Marketing
    • Join Amazon Associates Account
    • Add Affiliate Links to your Site and Ads
    • Affiliate Marketing on Clickbank
  • Other Ad Publishing Platforms
    • Concept of Taboola and Outbrain
Module 9. Email Marketing
  • Introduction
    • Introduction to Email Marketing
    • How Email Marketng Helps Business Grow
  • Process
    • Create Professional Email Account
    • Concept of Bulk Emails
    • Email Marketing Templates and Content
    • Automation and Autoresponders
Module 10. Placement Assistance
  • Job Preparation
    • Resume Creation
    • How to find Jobs in Digital Marketing
    • Create Profiles on Naukri, Indeed, Foundit
  • Freelance
    • Introduction to Freelancing
    • How to Find Freelance Work
    • Create Profiles on Freelancer, Upwork, Fiverr
Course Highlights
  • 150+ Live Sessions
  • 5 Months of Applied Learning
  • 25+ Live Projects & Case Studies
  • 24/7 Support

Career Service BySafalta

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3 Guaranteed Interviews

After 80% of the course completion

3 guaranteed job interviews upon applying for a placement. Get interviewed by our 100+ hiring partners.

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Exclusive access to Safalta Career Service

After 80% of the course completion

You will get access to our Opportunities platform, where you will find the latest interview questions for HR and technical rounds and information about job openings.

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Mock Interview Preparation

After 80% of the course completion

Our experts will conduct mock interviews with students, who will then receive recommendations and feedback for future interviews.

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1 on 1 Career Mentoring Sessions

After 90% of the course completion

Attend one-on-one career mentoring sessions to learn how to cultivate the abilities and mindset necessary to land a dream position based on a learner's educational background, prior work experience, and future career objectives.

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Resume Building

Throughout the course

Get help from our placement experts in building a top-notch resume and discover how to attract the hiring manager's attention during the resume shortlisting stage.

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Linkedin Profile Building

After 70% of the course completion

Learn how to create an industry-level LinkedIn profile with the help of our placement experts, and discover how to attract the hiring manager's attention during the profile shortlisting stage.

OurAlumni Works At

ADLIFT
Appinventiv
Art Galore
BFT Bollygrad
Bliss maroom
Clicks
Cre8r
Empower Pragati
Hamleys
Hdfc bank
Kidzania
Monkey Minds
Prosper
Quantum
Sign Square
Social Parinde
Socio Labs
the magic monks
Uber media labs
Ways Ahead
Webworks
CFCS
Third Rock Techno

AdmissionDetails

To get admission, you need to fill the user details form given on the course page and you will then be called by our counsellors to help you with the admission process. You can take admission yourself by clicking the Buy Now button on the course page and completing the process by paying the course fee.

 Visit Safalta Web / App

Visit Safalta Web / App

Just explore our safalta website or download safalta android app from playstore.

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 Join Live / Video Classes

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Just monitor of notifications for live classes.

CourseFee

Total Course Fee

49999₹ 125000

Batch Starts : 26 Feb, 2024

Mode of instruction

Bilingual (Hindi+English) Classroom Sessions

Subject Covered

Subjects Covered: Digital Marketing Basics and Strategies, Search Engine Optimization, Social Media Marketing, Search Engine Marketing, etc.

Class Timings

Mon-Fri: 5 Pm to 6 Pm
Sat - 3 Pm to 4 Pm

Class Schedule

Mon-Fri: Subjective classes
Sat: Master class session

Frequently Asked Questions

What are the different modes of training that safalta offers?
Online Live and Recorded Sessions
Does this program cover practical digital marketing training?
Yes, we offer hands on learning of the course alongwith Internship Opportunities
What kind of jobs can I expect after training?
Social Media Managers, SEO Executives, PPC Experts, Content Marketer, E-Commerce Manager
What if we have any queries during training?
We have weekly doubt clearing sessions for all our students and mentorship sessions.
What if I miss any session?
Students will have access to Pre-recorded sessions and the PDF notes
When and how will I receive the certificate?
The certificate will be received post the completion of the course.
How many certification I will get after the program.
Safalta will cover subjects that will help you to get certificates




 
When and how will I receive the certificate?
The certificate will be received post the completion of the course.











 

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