13 must-have steps for blogging career

Safalta expert Published by: Saumya Sahoo Updated Wed, 12 Oct 2022 12:27 AM IST

Highlights

Choose the right platform Only features available on limited platforms can be used. Most free platforms also restrict you from making money from your blog. WordPress.org, on the other hand, gives you complete control over your blog.

13 must-have steps for a blogging career

1. Start by choosing the right platform

Many people start with popular free blogging platforms like Blogger, Medium, and WordPress.com, but these blogging platforms are limited. If you're serious about blogging and want to learn then start by enrolling in Digital Marketing. First, you must follow the terms and conditions of these platforms. The platform reserves the right to close blogs without notice.

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Also, if you close your blog, there is no guarantee that you will be able to export your content. Choose the right platform Only features available on limited platforms can be used. Most free platforms also restrict you from making money from your blog. WordPress.org, on the other hand, gives you complete control over your blog.

2. Find a slot

Choosing a topic is one of the most important steps in blogging. Always try to choose a niche that resonates with you and that you want to write. Don't blindly pick a niche thinking you can make a lot of money with your blog.

It's not a sustainable approach. Here are some factors to consider before committing to a niche. what do you want to talk about Do you know enough to blog on this topic on an ongoing basis? Can you improvise by adding value to this topic? Can you adapt your blog to trends and current issues in India? Once you have the answers to these questions, you are ready to become a blogger in this niche. If you're wondering how to get started in India, start with what interests you the most. Your niche could be something like Travel blogs, fashion blogs, review blogs, news blogs, etc.

3. Easy-to-search URL

It is recommended that you keep your URL structure simple and short whenever possible. Don't use long ID numbers or time-specific elements such as dates and years in URLs. Make sure the URL is descriptive so that people viewing the link know exactly what to expect when they click it.

4. Create a professional branded email address

This goes a long way in negotiating deals with advertisers, as they believe you're a legitimate business. increase. Here's how to get a professional email address for free and easily. It also helps with email delivery when sending email newsletters.

5. Customize your blog

In this, you need to install a WordPress theme or develop your own. After that, you'll need to choose the colours you'd like to use for your blog and customize it in general. Optimal colour combinations increase reader interest. If you are using WordPress, you can add nice widgets to your header, main, sidebar, and footer to improve your user experience.

6. Search engine optimization (SEO)

Please note that your blog is optimized for SEO. To do this, use a general search across sentences. This will help your blog appear at the top of search engine results pages, making it more likely that more people will read your posts. To monitor this traffic, use Google Analytics or other traffic statistics software can be used.

7. Website speed is very important

Nobody likes slow websites. Search engines like Google bring SEO benefits to faster websites. As a blogger, you need to optimize your website for speed and page loading. The key to speeding up your website is choosing the right WordPress hosting. A bad host can slow down your site, and nothing you do on your site can make it perform better. Next, you should start using the WordPress caching plugin. There are great free plugins such as WP Super Cache that can serve a cached version of your website with just a few clicks

8. Social media marketing

We all know how vital social media is in today's world. If you (or someone on your team) aren't active on social media, you're missing out on a great opportunity to share content. Your readers and competitors use social media, and so should you.

9. Make yourself aware

This can go a long way in driving traffic to your blog. Become a guest blogger as these are articles you can write for blogs/sites other than your own. These guest posts link to your blog and help you get recognized by new readers. It also increases your chances of appearing in search engines. Visitor posts are an incredible way to reach unused gatherings of people.

 

10. Add the author

An author presentation adds credibility, context, and credibility to your blog post. Linking an author's name to her profile page allows readers to browse other articles by that author and feel as if they are reading from a real person. This locks in together with your brand on social media locales such as LinkedIn, Twitter, and Instagram.

11. Table of contents

Using a table of contents at the top of your post keeps your content organized and easier for users and bots to navigate. Anchor links in the table of contents help readers quickly reach the information that interests them most. Search engines love tables of contents. We can't guarantee it, but they often pull in Google searches and show up as site links.

12. Keyword research is very important

A lot of the time people write great posts but don't find them because they didn't remember to use the right keywords. Most beginners use their best guesses to come up with blog post ideas. If you have tools that help users find what they're looking for, they don't need to. You can use these keywords in your blog posts to get more traffic.

13. Analysis

An analysis is like having exam results all year long. Analytics can help you measure the success of your campaigns, whether it's blogging, link building, or social media marketing. Analytics help you measure website visits, bounce rate, and session duration. If you're not measuring traffic with analytics, you don't know where you are.

Why website speed is very important?

Nobody likes slow websites. Search engines like Google bring SEO benefits to faster websites. As a blogger, you need to optimize your website for speed and page loading. The key to speeding up your website is choosing the right WordPress hosting. A bad host can slow down your site, and nothing you do on your site can make it perform better. Next, you should start using the WordPress caching plugin. There are great free plugins such as WP Super Cache that can serve a cached version of your website with just a few clicks. 

What do you understand by Search engine optimization (SEO)?

Search engine optimization (SEO) is a necessary next step in increasing organic website traffic (that is, traffic that does not result in paid advertising). SEO may be a complex and progressing preparation, but fortunately, WordPress incorporates an assortment of assets to form it simpler. To optimize your WordPress site, you can choose quality WordPress themes and WordPress SEO plugins to help you implement your SEO strategy.

Why it is important to create easy-to-search URLs?

It is recommended that you keep your URL structure simple and short whenever possible. Don't use long ID numbers or time-specific elements such as dates and years in URLs. Make sure the URL is descriptive so that people viewing the link know exactly what to expect when they click it.

Is it important to choose the right platform for blog building?

Many people start with popular free blogging platforms like Blogger, Medium, and WordPress.com, but these blogging platforms are limited. If you're serious about blogging, you don't want to waste your time there. First, you must follow the terms and conditions of these platforms. The platform reserves the right to close blogs without notice. Also, if you close your blog, there is no guarantee that you will be able to export your content. Choose the right platform Only features available on limited platforms can be used. Most free platforms also restrict you from making money from your blog. WordPress.org, on the other hand, gives you complete control over your blog.

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