Top 8 Video Marketing free resources: Complete guide

Safalta Expert Published by: Aryan Rana Updated Mon, 05 Dec 2022 11:33 PM IST

Highlights

While it's easy to make basic films—all you need is a webcam, a microphone, and a recording tool—creating videos is a complex area that requires learning many different skills. That amazing marketing piece you saw on social media wasn't just a team's first attempt. To become a true master of video, you must put in a lot of effort. Fortunately, many of those masters are eager to share the knowledge they've acquired along the way.

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Table of Content
8 Best Free Video Resources
HubSpot Academy
Quick Forward
YouTube Creators
Google Skillshop
Udemy
Marketing academics
Meta Blueprint

Tweet Flight School




To help you easily learn and master video as the next new skill, we put together this list of fantastic FREE video resources.
To improve your video marketing skills, are you looking for free video resources? You've arrived at the proper location.

While it's easy to make basic films—all you need is a webcam, a microphone, and a recording tool—creating videos is a complex area that requires learning many different skills.

That amazing marketing piece you saw on social media wasn't just a team's first attempt. To become a true master of video, you must put in a lot of effort. Fortunately, many of those masters are eager to share the knowledge they've acquired along the way.

For marketers like you, we put together this list of excellent (and free!) video tools. Take a look at these essential presentations, training programmes, and knowledge bases. You'll soon be producing videos that Past You wouldn't have thought possible.

Download these FREE Ebooks:
1.

Source: Safalta.com

Introduction to Digital Marketing

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8 Best Free Video Resources

A summary of each of the materials we'll discuss in this list may be found here. In the sections below, we'll go into further detail on each one.

An excellent starting course that covers the fundamentals of video marketing is HubSpot Academy.

Fast Forward: On-demand recordings of speeches from some of the top names in video marketing from our quarterly virtual summit.

YouTube Creators: The official YouTube source for information on platform updates and creative education.

Google's free video ad training course is called Google Skillshop.
Udemy is a well-known online learning platform that offers programmes in video production, digital marketing, and other subjects.

Marketing Professors: Almost any marketing issue is covered in articles, guides, sessions, and other resources.

Resources for learning about marketing and expanding your company using Facebook and Instagram.

Twitter's teaching tool for studying the most effective ways to advertise on its network is called Twitter Flight School.


HubSpot Academy

The marketing industry's unchallenged leader is HubSpot. Who could teach you video marketing better? (Perhaps excluding us)

Learn How to Get Started with Your Video Marketing Strategy is a course available on their free education platform, HubSpot Academy.

They cover the fundamentals of strategy, various content formats, production, and tracking in less than two hours.


Quick Forward

Despite the fact that we may be slightly partial, we believe that Vidyard's quarterly virtual conference, Fast Forward, is an excellent venue for learning how to implement an effective video strategy. In terms of free video resources, it's the best of the best.

Additionally, it's not just about video marketing. Fast Forward offers lessons on making videos, using them for sales, using them for internal communications, and more.

These seminars offer live access to business executives as well as useful advice for producing videos and doable strategies to advance your video strategy. Additionally, previous sessions are always accessible on demand in case you find out about it a little too late.


YouTube Creators

You're probably familiar with the talking points: YouTube boasts 1.7 billion monthly subscribers, it's the second-largest search engine, etc. You understand the value of YouTube. Why not receive the scoop directly from the source?

The official source for news, information, and updates on YouTube are YouTube Creators. It contains knowledge on almost every facet of effectively using the platform, from monetization to channel optimization. Depending on what you want to learn, dive into playlists for the entire course or try out a few sessions. There is a tonne to learn in either case.


Google Skillshop

Google's free training programme, Skillshop, is a terrific place to start if you're more interested in the advertising side of YouTube (and Google's bigger ad network).

Get your Google Ads Video Certification after taking the course on creating effective video ads. Alternatively, take a few classes and get certified to improve your understanding of Google's Display and Video 360 platform.


Udemy

A well-known open online course provider, Udemy offers more than 180,000 courses on just about any subject imaginable.

There are paid and membership options if you want access to the whole catalogue. However, there is also a tonne of free options available, such as reasonably complete catalogues for digital and video marketing as well as related courses covering subjects like graphic design.


Marketing academics

It's not surprising that Marketing Profs are embracing video marketing because they have long been thought leaders in the marketing industry.

The information in their resource centre comes directly from leading marketers. (To find out what's available, simply search for "video" or browse the Content topic.)


Meta Blueprint

The chances are good that your company uses the Meta family of social media platforms if it uses social media at all.

With the help of the instructional programmes offered by Meta Blueprint, advance your social game. To develop your fundamental video abilities and approach, enrol in the Digital Video Masterclass. Want to participate a little more actively? Learn how to use video to tell tales that are more appealing by enrolling in the Connect People and Brands Through Video e-learning course.


Tweet Flight School

Check out Twitter Flight School's classes on video advertising on Twitter if the little blue bird is your constant friend when it comes to video distribution. It goes over a lot of the specifics of Twitter advertising, including how to select the correct audience, how to make excellent videos, how to build up campaigns, the fundamentals of ad reporting, and much more.


 

What are the three basic steps in producing a video?

Pre-Production, Production, and Post-Production are the three stages that make up the entire process of making a video, from concept to finish.

Which type of video marketing is now popular?

One of the most effective marketing techniques available today is video. Video engagement is at an all-time high, with 56% of consumers watching videos on social media on a monthly basis and 70% of eCommerce firms increasing their budgets for video marketing over the past year.

What important in a video?

Engaging

There's a good reason why the finest storytellers are frequently the best communicators. A good story draws audiences. Your video will be more well-liked if you do a better job of telling a story with it.

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