Digital marketing currently offers a wide range of opportunities, and in the years to come, there will be a wide range of additional opportunities. Start your studies right away if you want to work in digital marketing. See the blog post on how to launch a digital marketing career in India to find out where to begin.
There are more opportunities than ever for both businesses and digital marketers as a result of the field's rapid growth.
Source: Safalta.com
The need for qualified digital marketers is expanding as more companies move their marketing initiatives online.According to the worker's location, experience, and skills, a fresher in digital marketing may earn anything from Rs. The average salary for fresh graduates in digital marketing is between 2.5 and 4 lakhs rupees annually.
Salary Trends in Indian Digital Marketing:
According to factors like experience, skills, location, industry, and company size, the salary for digital marketing can vary.
An overview of Indian digital marketing salaries for various levels of experience is provided below:Freshers (0-2 years of experience):
- Digital Marketing Executive/Trainee: Rs. 2.5 - 4 lakh per annum
- Digital Marketing Specialist/Analyst: Rs. 4 - 7 lakh per annum
- Social Media Manager: Rs. 5 - 8 lakh per annum
- SEO Specialist: Rs. 4 - 7 lakh per annum
- PPC Specialist: Rs. 4 - 7 lakh per annum
- Digital Marketing Manager: Rs. 8 - 15 lahks per annum
- Social Media Manager: Rs. 8 - 15 lahks per annum
- SEO Manager: Rs. 8 - 15 lakh per annum
- PPC Manager: Rs. 8 - 15 lakh per annum
Please take note that these salary ranges are just an estimate and may change depending on factors like location, company size, industry, and specific skills.
Here are a few things you can do if you're a newcomer to digital marketing in India and want to increase your income in the next ten years:
- Become more experienced: Your salary will increase as you gain more knowledge of digital marketing. Therefore, concentrate on gaining experience through employment in a position related to digital marketing or through volunteer work with a nonprofit.
- Upskill: Since the digital marketing landscape is constantly shifting, it's critical to continue your education by taking online courses, going to industry events, and reading trade publications.
- Connect with others through networking, which is a great way to learn about new opportunities in the field of digital marketing. So, participate in industry events, sign up for discussion forums online, and establish LinkedIn connections.
As a digital marketing professional, you can increase your pay by following these additional recommendations:
- Achieve certification: Achieving a digital marketing certification can help you show prospective employers your expertise and skills. There are many different certifications available in this field.
- Open a business for yourself: You could launch your own digital marketing company if you're driven and have an entrepreneurial spirit. A high salary and more control over your work life can both be obtained in this way.
Conclusion
With significant room for advancement and competitive pay in India, digital marketing offers a rewarding career path. You can have a fulfilling and prosperous career in digital marketing if you create a well-thought-out 10-year plan, up your skills consistently, and adapt to market trends. It's important to keep in mind that this plan is only a general outline and that, in order to succeed in this competitive industry, you must tailor it to your unique goals, skills, and market conditions.Read More:
Digital Marketing Salary for Freshers and Experienced Professionals In India 2023
Salary Comparison: Social Media Marketing vs. Other Digital Marketing Roles
What is the average salary for digital marketing professionals in India?
What are the factors that influence digital marketing salaries in India?
Experience: Salaries tend to increase with years of experience in the field.
Skills and Expertise: Specialized skills such as SEO, social media marketing, PPC, content marketing, and analytics can impact salary levels.
Location: Salaries can vary based on the cost of living and demand in different cities.
Industry: Salaries may differ based on the industry, with certain sectors offering higher compensation.
Company Size: Salaries may vary depending on the size and financial capability of the organization.
Which digital marketing roles offer the highest salaries in India?
Digital Marketing Manager
Digital Marketing Strategist
SEO Manager
Social Media Manager
PPC Manager